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Loyalty and accumulation of points

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Data security and customer privacy are critical parts of every successful customer loyalty solution. Recent privacy laws and regulations reflect how individuals value their personal data and online privacy. It’s vital those individuals trust your brand enough to voluntarily share their data — and trust you to keep it safe. Not adequately securing customer data can result in obvious loss of loyalty and damage to your brand’s reputation, as well as regulatory fines. Loyalty programs are one of the most important tools in obtaining customer data and understanding their behavior. However, to protect your customers’ data and maintain your brand’s reputation, it’s essential for brands to comply with current privacy laws and regulations, as well as those anticipated in the future.

Loyalty Program Compliance with Data Security & Privacy Regulations.

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The informal e-commerce business in Chile has surpassed 360 million dollars

The informal e-commerce business in Chile has surpassed 360 million dollars

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The Microinfluencers of 2022

The Microinfluencers of 2022

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A study revealed that 22% of e-commerce businesses go bankrupt during the first year.

A study revealed that 22% of e-commerce businesses go bankrupt during the first year.

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The structure of an ideal points system for customers

The structure of an ideal points system for customers

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Digital transformation is key to the supply chain.

Digital transformation is key to the supply chain.

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The customer life cycle has changed

The customer life cycle has changed

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